This is the 3rd part in my series “One Hour With Teri Gault”, the result of a fantastic telephone interview with Teri, the founder and CEO of The Grocery Game and TeriToday.com.
Disclaimer: Please note that I did not use a voice recorder for this conversation, so all of the answers are paraphrased from memory and very detailed notes, not direct quotes.
With food prices rising at such a faster pace, how does The Grocery Game’s database still accurately determine what is a rock bottom price?
Since the beginning of The Grocery Game, things have been constantly changing. Since trends, shopping habits, eating habits, coupons, and marketing are always changing, we’ve gotten use to being on the move.
We can see how much regular prices are rising because we track over 10,000 items in more than 100 markets and 170 lists. (Uhm.. WOW!) Different categories actually rise at different rates. Take Dairy, for instance. Dairy prices have risen quite a bit faster than other categories.
One interesting thing is that although prices have risen, a lot of the sales prices are the same as they were a year ago.
In a market that seems to be primarily reactive, it was a breath of fresh air to speak with the head of a company that is built on being proactive. Speaking with Teri about their research and development teams, and how they are always on the move, really impressed me. It gave me even more confidence in their product and made me feel like I am always going to get the best deals out there with Teri’s List. There aren’t a whole lot of products out there that give me that confidence.
What are you doing to stay Ahead Of The Curve with the way prices are rising? What tricks are you using to adjust and go with the flow? Seeing new trends? We’d love to hear them!
Don’t forget to leave a comment here or link to my contest for a chance to win a Free Momma’s Coupon Management System with OVER $1000 worth in coupons included.
Related posts:
Visit me on Facebook!
Follow me on Twitter
Click here to view more details